At an age when children are still figuring out what two plus two is, Kellogg’s teaches kids that they must choose and express their pronouns.
The cereal company is donating $3 for every box sold to GLAAD, an LGBT group. It features a tear-out “Together Band” that children can use to share their pronouns. This Pride Month, Kellogg’s released its “Together With Pride” cereal for kids. What better way is there to support children’s “betterment” than by evaluating what corporations, the media, and schools are exposing children to? As this year’s LGBT+ Pride Month has shown, young children need not look any further than their kitchen tables, living rooms, or classrooms for highly sexualized content. John Ross, founder of the grassroots movement that advocated National Children’s Day, says Americans “need this day to love, evaluate, and commit to the betterment of our children.” Dating back to the 1860s, Americans celebrate National Children’s Day on June 13 to recognize the gift of children and need to foster their welfare and future.
